For its pre-fall 2019 campaign, industry darling Monse has decided to combine fashion, charity, and some especially adorable models. The brand’s newest campaign features furry, friendly pups from six tri-state area animal shelters in an effort to promote dog adoption and fostering. Each of the 35 pooches from the shoot is ready and awaiting their new forever home.
Just about everyone involved in the passion project donated in some way; Disney let the brand use one of its famous canines, Pluto, in the designs; the models (Cat McNeil, Lameka Fox, and McKenna Hellam) all volunteered their time and Monse made additional monetary donations in their names; and while the entire collection won’t be available until May of 2019, all of the proceeds from sales of selected items available now will be distributed among the six shelters: Animal Haven, Best Friends Animal Society, Bideawee, Rescue City, Rescue Dogs Rock, and Social Tees.
Don’t worry, there are outfits for your new furry friend up for grabs too. Want to get in on this charitable cause? You could purchase some Pluto-printed denim, perhaps, or maybe a sweater to keep Fido warm through the winter. Feeling especially generous this holiday season? Consider adopting or fostering a furry friend, which may very well be the greatest gift of all.